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MITIGATING UNCERTAINTY IN CONCEPTUAL DESIGN USING OPERATIONAL SCENARIO SIMULATIONS: A DATA-DRIVEN EXTENSION OF THE EVOKE APPROACH

Abstract The paper presents an approach where the iterative replication of Discrete Event Simulations on future operational scenarios is used to derive data-driven design merit functions. The presented contribution proposes an extension of the EVOKE (Early Value Oriented Design Exploration with Knowledge Maturity) approach determining when and how the experience-based judgment about maximization, minimization, optimization, […]

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Conceptual Design in Informal Metalworking Microenterprises of Tanzania

Abstract Product design is a key aspect of human intelligence and creativity, attracting not onlyexperts but also people without any formal design training. Although numerous people in developingcountries design and manufacture products in metalworking microenterprises in the informal sector,there is still little knowledge about their design process. This paper aims to fill this gap in […]

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Physical Prototypes to Foster Value Co-creation in Product-Service Systems Conceptual Design: A Case Study in Construction Equipment

Abstract The paper presents the experience collected in a case study in the construction equipment concerning the use of physical prototypes for the development of product-service systems (PSS) enabled by new digital technologies. The paper firstly presents how a scaled physical prototype has been deployed to foster value co-creation with customers about the cross-disciplinary opportunity […]

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The influence of industry 4.0 on product design and development: Conceptual foundations and literature review

Abstract Since its introduction in 2011, industry 4.0 has been coined the“4th industrial revolution” following mechanization, industrialization and IT/automation as the first three, and represents the current trend of automation technologies (cyber‐physical systems, internet of things, cloudcomputing, etc.,) in the manufacturing industry, with their potential for disruption of the manufacturing paradigm as we know it. […]

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Data-driven design in concept development: systematic review and missed opportunities

Abstract The paper presents a systematic literature review investigating definitions, uses, and application of data-driven design in the concept development process. The analysis shows a predominance of the use of text mining techniques on social media and online reviews to identify customers’ needs, not exploiting the opportunity granted by the increased accessibility of IoT in cyber-physical systems. […]

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The Model-Driven Decision Arena: Augmented Decision-Making for Product-Service Systems Design

Abstract The shift towards Product-Service Systems (PSS) stresses the need to embed new and unique capabilities in Decision Support Systems, with the aim of helping the engineering team in handling the pool of information and knowledge available during decision events. Emerging from a multiple case study in the Swedish manufacturing industry, this paper describes the […]

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Value models: coordinating artefacts for conceptual design

Abstract This paper contributes to the discussion on value models as decision support in early design. Emerging from data collected through semi-structured interviews with 20 professionals in 3 manufacturing companies, the paper highlights the limitation of current development practices to promote cross-functional knowledge sharing about the stakeholders’ lifecycle expectations to be met. This limits the […]

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Value Driven Design revisited: emerging modelling concepts and applications

Abstract Extended product warranties, leasing, and pay-per-use schemes are few examples of how manufacturing companies are shifting their focus from selling products to offering “solutions”, combining products and services to maximise customer value. The idea of optimising a system towards the best ‘value’ is both “intuitive and sensible”, and processes such as Value Driven Design […]

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Data Visualization in Conceptual Design: Developing a Prototype to Support Decision Making

ABSTRACT In recent years, data visualization has received a lot of attention and widely applicate in many areas. Data is a treasure, a lot of valuable information hidden inside. While visualizing the hidden information concisely and intuitively is a critical task. In this paper, we explore how data visualization could support conceptual design. A specific […]

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