Volvo Ocean Race event with VCE Scaled Site
Centered around the idyllic backdrop of Newport, Rhode Island, Volvo Construction Equipment (VCE) was presenting a testament to their dedication towards the advancement of the construction industry. Over two days clients, customers and employees of VCE were exposed to tangible examples of how the company is continuing to be an innovation leader.
VCE is making steady progress towards realizing their sustainable construction vehicle goals of zero accidents, zero emissions, zero unplanned stops and 10x increase in efficiency. The main strategies include Autonomization, Electrification and Site Optimization. Through a strong partnership with Skanska, a full scale prototype site outside of Göteborg between will include all of these elements. This is an excellent endeavour between the two companies, but it becomes difficult to share this complete vision with other potential customers without a trip to Sweden due to the complexity of the shift in site operations and never before seen machine interactions.
In an effort to export this radically new vision in a palatable experience for decision makers, VCE reached out to Blekinge Tekniska Högskola’s product development research team for demonstrating the concept in scaled version. A fully functioning scale site emerged as the best approach for engaging viewers to better grasp the new artifacts and site operations scheme. Leveraging BTH’s expertise in both connected solutions and digital mechanical engineering, a 5m x 5m construction site with 4 fully autonomous HX02’s transporting material to and from 2 human operated loading machines was constructed. Simulating the two most common operations created a relatable operation to the broad audience of customers for this new electric autonomous site solution.
At the Ocean Race event groups of customers, VCE executives and press were walked through posters and a verbal presentation before arriving upon the scale demonstration where the presenters continued to narrate the scale operations to bringing the concept home as something real that is actually happening. The observers provided encouraging feedback in the form of questions demonstrating a deeper understanding of the concept with a sense of the new approaches tangible applications. Interviews were conducted with observers after the demonstration reinforcing the value of this experiential prototype format for conveying to customers and the industry the fact that this is happening and the potential benefits are real.
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