BTH PDRL at the DESIGN’20 online conference

BTH PDRL at the DESIGN’20 online conference

The pandemic situation put an effective hold on the physical venue in Dubrovnik where the 16th International DESIGN conference was planned before the summer. Now the biannual DESIGN event organised by the Design Society were forced into an online version instead. Being a main forum to exchange experiences and lessons learned about engineering design from a variety of perspectives, disciplines, and fields, it was still nice to see the online event happen end October instead.

Ryan and Alessandro in Workshop mode.

BTH PDRL received one of the Reviewers Favourite awards for the research paper “RAISING VALUE AND SUSTAINABILITY AWARENESS FOR CRITICAL MATERIALS: A SERIOUS GAME FOR THE AEROSPACE SECTOR” by Scurati, Giulia Wally (Politecnico di Milano); Nylander, Johanna Wallin (GKN Aerospace, Sweden); Hallstedt, Sophie I. (Blekinge Institute of Technology, Sweden); Ferrise, Francesco (Politecnico di Milano); Bertoni, Marco (Blekinge Institute of Technology, Sweden) for the work conducted in collaboration with GKN Aerospace within the Model Driven Development and Decision Support research profile.

The virtual meetup after conference

BTH Product Development Research Lab contributed to the event with a total of 4 papers, one research workshop, and one keynote paper. Furthermore, BTH PDRL researchers had the honour to chair one session at the conference; “Product-Service Systems” (Tobias Larsson)

Here below the list of BTH PDRL contributions at the event.


Keynote

Professor Tobias Larsson was one of 4 invited keynote speakers at the conference, presenting the keynote “AI; The end for the designer as we know it

Workshop

Associate Professor Alessandro Bertoni and Tech Lic Ryan Ruvald arranged the workshop “PROTOTYPING PERSPECTIVES IN PRODUCT SERVICE SYSTEM (PSS) DESIGN

Research papers

RAISING VALUE AND SUSTAINABILITY AWARENESS FOR CRITICAL MATERIALS: A SERIOUS GAME FOR THE AEROSPACE SECTOR
Reviewers Favourite award

Scurati, Giulia Wally (Politecnico di Milano); Nylander, Johanna Wallin (GKN Aerospace, Sweden); Hallstedt, Sophie I. (Blekinge Institute of Technology, Sweden); Ferrise, Francesco (Politecnico di Milano); Bertoni, Marco (Blekinge Institute of Technology, Sweden)

Aviation strives today to include environmental and social considerations as drivers for decision making in design. This paper proposes a serious game to raise awareness of the value and cost implications of being ‘sustainability compliant’ when developing aerospace sub-systems and components. After describing the development of the game, from needfinding to prototyping and testing, the paper discusses the results from verification activities with practitioners, revealing the ability of the game to raise sustainability awareness and support negotiation across disciplinary boundaries in design.


DATA ANALYSIS METHOD SUPPORTING CAUSE AND EFFECT STUDIES IN PRODUCT-SERVICE SYSTEM DEVELOPMENT

Wall, Johan, Aeddula, Omsri, & Larsson, Tobias

A data analysis method aiming to support cause and effect analysis in design exploration studies is presented. The method clusters and aggregates effects of multiple design variables based on the structural hierarchy of the evaluated system. The resulting dataset is intended as input to a visualization construct based on colour-coding CAD models. The proposed method is exemplified in a case study showing that the predictive capability of the created, clustered, dataset is comparable to the original, unmodified, one.


DATA-DRIVEN DESIGN IN CONCEPT DEVELOPMENT: SYSTEMATIC REVIEW AND MISSED OPPORTUNITIES

Bertoni, Alessandro

The paper presents a systematic literature review investigating definitions, uses, and application of data-driven design in the concept development process. The analysis shows a predominance of the use of text mining techniques on social media and online reviews to identify customers’ needs, not exploiting the opportunity granted by the increased accessibility of IoT in cyber-physical systems. The paper argues that such a gap limits the potential of capturing tacit customers’ needs and highlights the need to proactively plan and design for a transition toward data-driven design.


PSS DESIGN INNOVATION: PROTOTYPING IN PRACTICE

Ruvald, Ryan; Larsson, Andreas; Johansson Askling, Christian; Bertoni, Alessandro

Heavy equipment manufacturers recognise an opportunity to realise customer value gains through offering new Product-Service Systems. Such transition implies a radical shift in how new systems are designed. Based on a set of interviews the paper investigates how radical PSS innovation can be enabled by the use of physical prototypes as boundary object to navigate early PSS design ambiguity. On such basis, suggestions for augmenting existing support tools are made in relation to the existing literature.


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